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Contrary
Collective

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Contrary 

Collective

We are Builders 
Who Have Been There

We’re a group of fractional strategic advisors with top-tier consulting experience and real-world experience building and scaling organizations. When you hire one of our founders, you bring on a passionate fractional co-founder with deep expertise in the challenges you face. We pride ourselves on rolling up our sleeves and working alongside our partners to produce real results.


We’re thoughtful, creative, and scrappy — and love working with clients who want to test, learn, and iterate. We're at home in complex, fast-moving environments and strategic ambiguity. We don't know the path from where you are to your vision, but we know how to decide the first steps to take and where to go from there.
 

We’ve hired our share of fractional experts, and strive offer the flexible, impactful support that we’ve always tried to find for our organizations. Our goal is always to work ourselves out of the job and leave you with systems, processes, and resources fit for your challenges today and future-proof as you grow. We measure our success by your team's ability to thrive independently years after our engagement ends.

Contact us to
get started today!

Contact us to
get started today!

Our Founders

Our founders lead projects for Contrary and are responsible for delivering projects and ensuring our clients receive exceptional return on their investment working with us. We’ve all worked at top-tier consulting firms and (more importantly) have built and scaled businesses in the real world.

We are some dank professionals that collaborate.

Our Network

We know we’re not the experts on every challenge you face, so we have a network of fractional leaders with industry-leading knowledge in their field. They work seamlessly with our founds to shape the strategy and deliver results in their area of expertise.

Our Partners
Scott Spencer Headshot.jpeg

Scott Spencer

Scott started his career at Bain & Company, led strategy and Operations at StubHub, and served as a startup Head of Growth — most recently taking DripShop.live to >$1M Revenue and a $20M Series A. He loves working with marketplaces and professional services firms, and prides himself on his broad-based marketing and sales knowledge. Scott is based in Charlotte, where he rides bikes with his pup, frequents poetry, open mics, and reads a whole lot of Science Fiction.

  • Linkedin
Conor Hendershot Headshot.jpeg

Conor Hendershot

Conor spent five years in management consulting at Bain & Company before moving into operations, launching and building the GTM function at an Enterprise SaaS startup, Argyle, and scaling the business from $0-$10M+ ARR and raising $100M+. He has extensive experience in commercial due diligence, FP&A, and sales strategy. Currently residing in Denver, Conor spends his free time huffing and puffing through long runs at altitude, chasing fresh powder on the slopes, and learning to cook. 

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Ciaran O'Connor Headshot.jpg

Ciaran O'Connor

Ciaran is a seasoned communications and marketing strategist with over a decade of experience helping companies, causes, and leaders drive their message, grow their audience, and move people to action. Ciaran, whose career spans the political (Obama ‘12, Clinton ‘16), corporate, and non-profit sectors, is a campaigner at heart — and he brings a campaign mindset to everything he does. Born and raised in New York City, Ciaran is a graduate of Duke University in Durham, NC and the Sorbonne in Paris, France. In his free time, you can catch Ciaran on the soccer field or the dance floor.

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Hannah Kronick Spencer

Hannah currently leads fan engagement and loyalty at

U.S. Soccer, a role at the intersection of her love for soccer and her growth marketing expertise. 

Hannah is based in Atlanta, where she’s coaches a girls club soccer team with her husband Mark, is usually training for her next marathon, or watching women’s sports!  

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Cody Leovic Headshot.jpeg

Cody Leovic

Describe the team member here. Write a brief description of their role and responsibilities, or a short bio with a background summary.

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